Wix Website Builder Review
Wix is a unique sitebuilder that combines a revolutionary drag
and drop website building tool with an easy to navigate web hosting
service. Although it was launched as recently as 2006, Wix's
constant technological upgrades and commitment to providing
reliable uptime help it prove why it shouldn't be viewed as the new
kid on the block. Wix caters to a diverse clientele and has helped
build millions of websites, but its services are especially helpful
for those with little technical skills and those who want to
showcase their artistic endeavors on their website.
Wix offers 4 packages, all of which are built upon the same
website builder, but each of which comes with different features
which are outlined below. With these packages, each Wix user has
the opportunity to choose not only the features that they need, but
the amount of storage and bandwidth they require, so that they
aren't paying for services they don't truly need. Upgrading can be
done at any time. Of specific note is that Wix does offer users the
opportunity to build free websites, though these websites will
contain Wix ads that are scattered around free Wix sites. Still,
webmasters that are happy with the service can easily upgrade to a
premium package to get rid of these ads.
|Templates to choose from
|Use your own domain
|Wix ads removed
|Wix logo removed
|Search engine friendly
|Monthly plan price
|Yearly plan price
Wix also offers something called the Widget Plan which is
intended for widget creation only, not for Wix embedded websites.
This plan includes an unlimited number of pages, 500MB of storage,
1GB of bandwidth and is ad-free. The price for this service is
$5.95/month for the monthly plan and $4.92/month if you select the
Wix accepts Visa, Mastercard, American Express and Discover.
Both monthly and yearly plans are automatically renewed immediately
before they expire unless you specifically cancel your service. Wix
offers a 14 day full refund policy which you can apply for in the
Manage Premium section of the Wix website.
Compare Pricing >>
The most predominant features offered by Wix are those relating
to their website builder. Though Wix also offers standard features
such as ad credits, shopping carts and multimedia integration, its
easy drag and drop website builder is what draws most users to the
company. Specifically, Wix offers one of the largest selections of
Flash templates as well as an ample number of static designs.
- RSS feeds
- Flash templates and static templates
- Media players
- Comment functionalities
- Contact forms
- Google maps
- Shopping carts
- PayPal integration
- Various photo display options including albums, slideshows,
rotating carousel display and others
- Video integration from YouTube and Metacafe
- Clip Art, animations and icon libraries
The Combo, Unlimited and eCommerce packages which are purchased
on an annual basis also come with a voucher for $75 in free Google
AdWords advertising which can help attract visitors to your website
and extra revenue to your business.
Compare Features >>
Ease of Use
A significant downside of Wix is that its functionality is
limited, and the company's clear focus is offering a top-notch
website builder, rather expanding the technical features of its
service. Users looking to build a database-driven website or a
forum-based site will be frustrated by the lack of options. That
being said, the services that are offered by Wix are relatively
easy to use, and webmasters with limited technical knowledge will
appreciate the convenience with which they can create and customize
the design of their Wix website.
Wix users start off by choosing a template from dozens of
options, all of which are organized into categories so that
webmasters will be able to narrow down his or her options without
having to search through the entire selection. In addition to
having a fantastic range of website templates, Wix also has a stock
of photos that users can use to enhance the look of their site
without paying for a photographer or purchasing stock photos.
Wix is a web-based website editor, which makes it easy for
webmasters to login from anywhere and to update or edit their
website. Different facets of the web editor are stored all around
the screen, with the template in the middle, so that the user can
view the changes to their site immediately. Photos can be added
simply by uploading, clicking on them and dragging them to the
desired place. They can be resized instantly in the web editor so
that everything clicks quickly into place.
I tested out Wix's web design services by creating a website for
a spa. I began by choosing a template for my site.
I began by changing the name of my site as well as the colors of
the squares above it.
What is unique about the Wix website editor is that you can
adjust the colors with equalizers that can fine tune the color
exactly how you want it, instead of choosing standard shades. I
proceeded to remove the boxes from the top right of the design and
to add sample text.
Another useful element of Wix's templates is that they provide a
sample for the entire website, not just a structured design that
will need to be tweaked for each individual page. Flipping through
the different pages of the website can be done on the tab in the
middle of each page so that you can keep your thoughts in place and
make changes to each page as needed.
Lastly, while I didn't choose a Flash template for my completed
website, Wix offers dozens of stylish and equally user-friendly
Flash templates to choose from for those who want to add a bit of
action to their site. I did experiment with the Flash website
templates, and found that using a Flash template was just as
intuitive as using a static design.
Sample Flash template
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Unlike most web hosts, Wix does not provide support by phone. It
does, however, have an extremely responsive staff that responds to
forum posts and emails relatively quickly. The company offers a
wide selection of written and video tutorials to help users find
the answers they need. We found that the tutorials are also useful
for users who want to read about the company's services and to
learn about features that they may not have known about before.
At the top of the Help Center is a place to ask a question.
Unfortunately, in the 6 times that I tested this feature, I
received irrelevant responses that did not answer my question.
An answer from the Wix Help
Fortunately, Wix seems to be aware that their answers may not
match the questions, and they allow you to email a representative
if you need more help. I submitted a question via email as a free
member at 8:15am EST on a Monday morning. I received an answer 6
My free membership question to
Free membership response from Wix
I also emailed Wix using my premium membership, to see if the
response would be faster. I sent the email on a Wednesday morning.
I received a response about 6 hours later, but was disappointed to
see that instead of providing a direct answer, the representative
only sent me a link to the help section, which did not directly
solve my problem.
My premium membership question to
membership response from Wix
I approached the manager of the Wix support team to discuss the
problems that I encountered with the help center. She was extremely
amenable and eager to correct the problems and enhance the user
experience. She mentioned that the support team is expanding
regularly to meet the needs of Wix's growing customer base, which
is a normal process for new companies. She also pledged to research
the technical problems and work quickly to resolve any lingering
Lastly, Wix offers a very useful "Wixepedia" which is built in a
structure that mimics Wikipedia. This section includes both a
glossary of relevant hosting and web design terms, as well as some
instructions about how to build your website. The most helpful part
of the Wixepedia is the troubleshooting support - called "error
FAQ" which shows various problems and illustrates how to fix
Compare Customer Support >>
- Easy to create custom web designs
- Useful video tutorials
- Unparalleled color customization
- $75 Google AdWords credit with yearly packages
- Multiple packages to choose from
- Help Center not reponsive enough